|In an effort to build an even more rewarding relationship with their customers, KRAFT Paints commissioned the experienced M-STAT team to create the Kraft Pro application. The new application is a reward program that benefits both traders and end consumers.
Customers of KRAFT Paints’ (affiliate) retail stores can register as members of the program – through the application – and collect points by scanning the codes they will find on their products packaging. They can also redeem these points through the app’s digital catalogue to receive exciting gifts. In addition, the program is rewarding for paint shop owners, as each scan gives double points. The merchants create their account on a special online platform, through which they can manage the point payment related to their store, and redeem their own points.
WHAT THE MOBILE APP PROVIDES
The main features of the new application:
- Web based, custom management tool
- Ability to create user profiles
- QR scanning
- Loyalty points & point redemption on gifts
- Push notifications